Archive for May, 2009

Oh man, Politico is selling tours…

by Team Politics
Friday, May 22nd, 2009

…of their newsroom. From FishbowlDC.

Tour of WJLA Studios and Politico Newsroom Sponsored by PRSA-NCC Professional Development CommitteeDate: Wednesday, May 20th
9 a.m.-10 a.m.
10 a.m.-11 a.m.

Location: WJLA Studios, 1100 Wilson Blvd., Arlington, VA 22209

Cost: $25 for members and $40 for non-members

Come join the Professional Development Committee as we take a tour through the WJLA-TV studios and Politico newsroom. ABC 7 Meteorologist Brian van de Graaff will be the host of the tours, as will some of his colleagues. They will be happy to answer any questions you have about the current state of the media, how the newsroom functions, or any other topic you find relevant. This is a great opportunity to see the inside of the newsroom, so we can better understand how they operate to help us in our conversations with journalists and reporters.

Starbucks is definitely in the conversation

by Team Politics
Friday, May 22nd, 2009

Simon Owens has a post over at Bloggasm (subscribe now! now!) about another huge brand stumbling through social media. Basically, Starbucks put up posters on public transit in major cities and challenged folks to be the first to tweet a picture of them. A liberal filmmaker, who was debuting an anti-Starbucks video that day, seized on the opportunity to insert an opposing viewpoint into the conversation:

On a blog post published at the anti-Starbucks website Brave New Films created, people were encouraged to take pictures of themselves in front of Starbucks stores holding signs targeted at the company’s “anti-labor practices.” These users are then told to upload these photos onto Twitpic and tweet them out to their followers using the hashtags #top3percent and #starbucks. According to the post, these are the official hashtags that were designated by Starbucks itself for those who wanted to enter its contest. Within hours, several people had followed these guidelines and there were dozens of Twitpics in front of stores across the country.

If brands want to participate in social media, they have to be willing to cede control. Used to being the captains of their own messaging fate, they now have to get used to being passengers.

In lighter news, Owens also has a post about trad journalism’s obsession with “sexting“. I learned that “1174″=”Nude club”.

Olbermann v. the blogosphere

by Team Politics
Friday, May 15th, 2009

So Wonkette, an entity that traffics almost entirely in irony, and Keith Olbermann, an entity that traffics in bizarre, sweaty sincerity, got into a fight recently. Michael Calderone at Politico sums it up.

Following CityFile’s report yesterday that Keith Olbermann’s recent three-day absence from MSNBC was due to a protest over Rachel Maddow booking Ben Affleck for the same night as him, the “Countdown” host responded in a strong statement Thursday afternoon.

But Olbermann wasn’t finished. On Thursday night, Olbermann used up seven minutes of airtime to slam blogs like CityFile, and those that followed up, Gawker and Wonkette.

Wonkette responds, fliply:

Whoo hoo, does this mean Wonkette is now “beneath contempt” in Keith Olbermann’s mind? Self-important much?

I wish this were a new media v. old media showdown, but I think it’s just a hilarious gossip-style hissy, sort of like Lindsay Lohan’s Twitter breakup with Sam Ronson. In which case, I would like this fight to continue until Ken Layne and The Olbermensch and Nick Denton and the guy from CityFile face off in a Klingon-style deathmatch, complete with Bat’leths.

Olbermann’s seven minutes:

Visit for Breaking News, World News, and News about the Economy

I am Cheney-cutous of Borg, lower your shields and surrender your ships. Resistance is futile.

by Team Politics
Wednesday, May 13th, 2009

From BAGnewsNotes: Barack as Spock.

Related: Maureen Dowd compares Barack to Spock:

Commanding his own unwieldy starship of blended species, with Cheney, Limbaugh and other pitiless Borg aliens firing phasers from all sides, Mr. Obama has certainly invoked Mr. Spock’s Vulcan philosophy of “Infinite diversity in infinite combinations.” And he even recruited some impulsive Rahmulen muscle for his Utopia.

Okay, I give Ms. Dowd credit for “Rahmulen,” that is funny (although I’d argue that it should be spelled “Rahmulan“). But “Borg aliens”? Every Trekker worth his or her own salt would just call them “Borg,” DUHHHH.

Interesting PBS article about online advocacy

by Team Politics
Wednesday, May 13th, 2009

PBS MediaShift has an article by Mark Hannah about issue advocacy on the internet. My fave part:

Interactive (vs. Informational): While most all other media are one-way modes of communication, the Web encourages direct response. With a few simple mouse clicks, your audience can sign a petition, make a donation, subscribe to a newsletter, or send a letter to an elected official. When social advocates communicate through other media, the goal is often to inspire a belief or attitude that will, at some point, instigate an action. Communicating online allows us to accelerate that process, and make the call-to-action much more immediate.

Another long story about a short service

by Team Politics
Friday, May 8th, 2009

A fun little puff-piece in about Political Pursuit, a trivia contest between broadcast media types, print media types, and lawmakers, descends into a puff-piece about Claire McCaskill and her avid tweeting:

Cheering on the “Members Only” team were Sens. Claire McCaskill (D-Mo.) and Amy Klobuchar (D-Minn.).

McCaskill, one of the most prolific lawmakers on the social networking site Twitter, Tweeted several times during the event and even posted a photo of the contestants.

The rest of the article is about the Senator from MO and her Twitter habits.

Guess who’s coming to dinner?

by Team Politics
Friday, May 8th, 2009

Fonzworth Bentley, that’s who. That’s right, P. Diddy’s former valet and current host of MTV’s reality competition From a G to a Gent will be attending the White Correspondent’s Dinner and hosting an afterparty with WH radio’s April Ryan.
A certain governor will not be attending, though.

Twitter and The Right

by Team Politics
Wednesday, May 6th, 2009

Anyone who’s checked out the #tcot hashtag on Twitter knows that the microblogging platform has become a nerve center for conservatives online. Over at techPresident, noted conservative @MichaelTurk outlines the political/advocacy value of the tool for conservatives. The real nugget, and a real reason for the left to be nervous:

I specifically remember more than a few people, myself included, who watched the rise of the online left with initial derision. As late as 2004 and 2005, I heard things like, “The Democrats and their blogs. How’s that working out for them? All that effort and how many wins has it resulted in?”

The Hill’s “Twitter Room” is small

by Team Politics
Wednesday, May 6th, 2009

Not in the intellectual sense, certainly (unless you’re one of those Twitter-doubters). I mean in a physical sense. Their branding for the site is an iPhone.

I’m still a fan of unsmartphonez, so may sound like a rube for asking this, but I wonder what percentage of tweets come from smartphones, vs dumb SMS, the browser, tools on the desktop, and, I dunno, smoke signals.

Political advertisers, step up your game

by Team Politics
Monday, May 4th, 2009

On today, I caught a glimpse of what’s perhaps the wickedest advocacy ad ever. It’s for The Cap Solution.

Look at these guys! They’re simultaneously trustworthy and terrifying. In other words, they’re convincing.

A retrospective of 2008 online ads

by Team Politics
Monday, May 4th, 2009

At techPresident, an excerpt from Kate Kaye’s forthcoming Campaign ‘08: A Turning Point for Digital Media. The McCain campaign embraced my favorite tactic, controversy:

Clinton’s own display ads were few and far between, but the McCain camp made sure she showed up in some anyway. A grinning, sunflower-adorned Hillary flashed the peace sign in one ad. “1 million for a Woodstock Museum? Not so groovy man,” said the ad. It mirrored a McCain TV spot which alluded to Clinton’s proposal to fund a museum in Woodstock, N.Y., commemorating the legendary drugged-out 1969 concert event. Other ads displayed the Vietnam veteran as a hard-as-nails foil to a hippie-fied Hillary.

While the Obama campaign valued the metrics of online ads:

“They knew by the hour how much money their ads were making,” said a media exec who worked closely with the Obama digital ad staff. “There were no slouches on the Obama team,” he added. In fact, his observations of their data-driven decision-making and campaign measurement led the executive to call one top Obama digital ad staffer a “quant.”

Full excerpt here.